Selected 2015


  • Country Colombia
  • Lead Investor Rise Capital
  • Industry B2B e-commerce
  • Investment Date January 2017



In 2010, 250 SaaS applications were available on the global market. Today, there are over 10,000 cloud-based offerings, a surge of x40 in less than a decade. This exponential growth in cloud services as well as other B2B IT categories have given rise to the next generation of IT service providers. As the leading B2B platform for IT products and services in Latin America, has delivered business solutions to over 5,000 business customers in Mexico, Colombia and Brazil. In an effort to accelerate its path to market leadership,´s team has recently launched 18 web properties with the potential to reach 94% of Latin America´s 50 million businesses. With a Total Addressable Market (TAM) of US$120B and no single player owning more than 1% of the market, OFI is on a mission to organize what could be the most fragmented market opportunity in the region.

Other info

This marks Endeavor Catalyst’s 3rd co-investment with Rise Capital, following previous co-investments in Kueski (Mexico) in April 2016 and ComparaOnline (Chile) in September 2013.

News related to OFI


San Francisco, CA – August 8, 2015 – Endeavor selected 34 high-impact entrepreneurs representing 23 companies from 15


Colombian B2B e-commerce leader OFI announced a successful $5 million Series A fundraising round led by Rise Capital,

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