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Endeavor Morocco and its entrepreneurs were mentioned in a CNN piece focused on the country’s burgeoning entrepreneurship ecosystem. The article highlights Endeavor’s efforts since it launched its Casablanca office in 2013 to promote entrepreneurship as an engine for job creation and economic transformation.
“We started here because entrepreneurship has started to become an alternative for employment in Morocco, as the (state) economy is not creating jobs,” said Nawfal Fassi-Fihri, managing director of Endeavor Morocco. The article goes on to highlight Endeavor Entrepreneur success stories such as luxury gift company Linea Luxe and online marketplace Hmizate.
Despite challenges in the nation’s infrastructure and talent pool, Morocco is an increasingly attractive proposition for international investors, both as a gateway to Africa and one of the region’s markets with a business-friendly government and tax regime.
Read the full article by clicking here.
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