Our Entrepreneurs

Marcela Henao

Leapfactor

Marcela Henao Marcela Henao
“I saw an opportunity to transform the way companies do sales by providing cutting-edge software.”
Country
Miami
Industry
Technology
Year selected
2014
partner
Lionel Carrasco
Website

Company Snapshot

Some products sell themselves; for everything else there’s Leapfactor. Too often, field sales teams selling 21st century products rely on 20th century tools: pen-and-paper contracts, paper brochures, and antiquated CRM systems. Moreover, the old methods fail to create the engaging, interactive experience that customers expect in the digital era. Lionel Carrasco and Marcela Henao founded Leapfactor in 2009 to reinvent field sales execution; Leapfactor’s mobile app, Salesfactor, is a sleek and intuitive product that provides the tools to increase revenues and efficiency. Operating in the US$25B B2B mobile app market, Leapfactor has succeeded in attracting premier clients across industries, such as Avon, AstraZeneca, L’Oreal and HD Supply.

From the Entrepreneurship Blog

Events

Endeavor Hosts Retail, Food & Beverage Tour for Endeavor Entrepreneurs, Features Presentations from Top Industry Brands

November 19th, 2014 — by admin

Endeavor hosted a Retail, Food & Beverage Industry Tour for select entrepreneurs in its network, providing them with a rare look into the operations of  some top global brands in each industry. Th…

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Our Current Impact Report

November 12th, 2014 — by admin

The 2013-2014 Endeavor Global Impact Report is now available. This year's report features updated profiles on the global offices, vibrant new visuals of Endeavor's impact, and highlights of key milest…

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