Our Entrepreneurs

Josh Adler

Prefix Technologies (Everlytic)

Josh Adler Josh Adler
“I saw an opportunity to help web publishers centralize and access content on a single system.”
Country
South Africa
Industry
Technology
Employees
19
Year selected
2009
partner
Sam Hutchinson
Website

Company Snapshot

Founded by two serial entrepreneurs, Josh and Sam, Prefix has evolved from a web-applications developer into a content management system (CMS) provider for the publishing industry. The company offers two world-class products in Preditor CMS, a targeted content platform for magazine publishers and pMailer Enterprise, an email and SMS marketing and delivery service. Together, these products significantly reduce the cost of magazine print production for customers while exposing them new opportunities on the web and mobile platforms.

Josh also serves as Head of Measurement of the Online Publishers Association, ensure internet audience data for the country is accurate and well-understood to drive digital marketing spend. He also serves on the board of MIO Media, through which he founded Music Industry Online in 1999—an influential publication in the South African media landscape.

Endeavor and Prefix Technologies (Everlytic)

Josh and Sam have received guidance from a local advisory board on approaches for managing growth, which have been adopted in the firm’s current sales strategy. They have also participated in the Entrepreneur Summit, and participated as panelists for South Africa’s Excelerator program.

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From the Entrepreneurship Blog

Events

Endeavor Entrepreneurs Spotlight Youth Employment at EY Strategic Growth Forum in Rome

April 24th, 2015 — by admin

At EY's first pan-Mediterranean Strategic Growth Forum in Rome, nearly 600 business executives, government leaders and entrepreneurs from across the globe came together to discuss the region's busines…

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In the news

Egypt's TA Telecom Wins Red Herring Top 100 Europe Award Recognizing Technology Innovation

April 23rd, 2015 — by admin

Egypt's TA Telecom, founded by entrepreneur Amr Shady, was honored with the Red Herring Top 100 Award, which acknowledges startups, scaleups and entrepreneurs that are transforming industries. Competi…

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