Our Entrepreneurs

Company Snapshot

GoodsBy integrating medicine, health, and fitness, BodyTech is “lifting” the health club standard across Latin America. In 1997, Gigiola and Nicolás wrote the business plan for BodyTech as their MBA thesis; fourteen years later, BodyTech’s 30 gyms in Colombia employ 1300 people, and the growth shows no sign of slowing. With the support of an Endeavor BCG fellow and the Entrepreneurship and Competitiveness in Latin America Program (ECLA), the company is expanding throughout Latin America.

Endeavor and Bodytech

In September 2011, BodyTech launched the first fitness-training institute in Colombia. An Endeavor-provided Kellogg team wrote the Educational Institute’s strategic plan, and two Endeavor Colombia VentureCorps mentored Gigiola and Nicolás throughout the plan’s execution.

Global services have included the eMBA, G-Lab, and ECLA programs, and an Entrepreneur Summit.

Local services have included mentorship (including BCG consulting in expansion strategy) and strategic networking opportunities.