Our Entrepreneurs

Esteban Brenman

Guia Oleo

Esteban Brenman Esteban Brenman
“I saw an opportunity to establish the first e-commerce infrastructure in Latin America.”
Country
Argentina
Industry
Technology
Employees
34
Year selected
1998
Website

Company Snapshot

An entrepreneur since the age of 18, Esteban’s leadership, vision and execution has led DECIDIR to success. The company specializes in credit risk assessment, digital certification, processing and authorization of electronic transactions in Argentina, Brazil, Mexico and Chile. DECIDIR established the first e-commerce infrastructure for Latin America, including credit risk information, on-line validation and bill payment services. Both the authorization process and accreditation are done in real time and at low costs.

After achieving significant growth and international expansion, DECIDIR was acquired in 2008 by Equifax (EFX).

Esteban currently runs two new ventures, the online marketing firm Dos Monos and Guía Oleo, the leading restaurant guide in Argentina. He also runs Cualquier Vedura, a high-end vintage store in Buenos Aires.

Endeavor and Guia Oleo

In addition to benefiting from Haas eMBAs (who developed an expansion strategy and performed benchmarking analysis), Esteban has participated in global workshops and strategy sessions. Endeavor introduced Esteban to an angel investor (who became CEO), opened doors to new markets in Latin America, and helped him secure additional funding through Endeavor road shows.

Esteban demonstrates commitment to Endeavor by participating in the entrepreneur selection process and mentoring fellow Entrepreneurs.

Personal Twitter Account

From the Entrepreneurship Blog

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Greece's Kerstin Trikalitis, Co-Founder of Out There Media, Joins Jury at the 2014 Cannes Lions Festival

July 10th, 2014 — by admin

Endeavor Entrepreneur Kerstin Trikalitis, co-founder of Greece's Out There Media, was recently named to the jury in the "Mobile" category at the 2014 Cannes Lions Festival, a premiere international aw…

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In the news

Brazil's Bebê Store Announces Acquisition of Competitor Baby.com.br; Receives Investment From Endeavor Catalyst

July 24th, 2014 — by admin

Bebê Store, a leading online baby goods retailer in Brazil co-founded by Endeavor Entrepreneur Leonardo Simão, recently announced the acquisition of Baby.com.br, one of its main competitors in the…

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