Our Entrepreneurs

Carlos Marín

Alltournative

Carlos Marín Carlos Marín
“I saw an opportunity to benefit tourists, the environment, and local cultures all at once.”
Country
Mexico
Industry
Consumer
Employees
185
Year selected
2006
Website

Company Snapshot

With Alltournative, Carlos is proving how large-scale tourism and sustainable development can be mutually beneficial. In its first six years, the company hosted 500,000 tourists, won 3 internationally recognized awards for regional sustainable development and ecotourism, and provided job opportunities to over 200 Mayans. Carlos’s principal innovation — combining profitable and sustainable adventure tourism with Mayan indigenous culture — is blazing a trail in a growing high-profile industry.

Endeavor and Alltournative

Projects with ATKearney and Deloitte have been particularly beneficial to the company — Carlos describes the business plan developed by AT Kearney as his “new bible,” while Deloitte developed all the company’s manuals. Carlos also benefited from publicity support, and mentoring with finance experts on raising capital, along with a range of local strategy events and workshops.

Carlos demonstrates commitment in numerous ways, including by doing media appearances for Endeavor Mexico.

Media

From the Entrepreneurship Blog

Events

Endeavor Hosts 53rd ISP: 29 High-Impact Entrepreneurs from 9 Countries Join the Endeavor Network

April 10th, 2014 — by admin

Florianópolis, Brazil – April 10, 2014 – Endeavor selected 29 high-impact entrepreneurs leading 16 companies in 9 countries at its 53rd International Selection Panel. Endeavor now supports 917 Hi…

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In the news

Endeavor and Linda Rottenberg Profiled in The Christian Science Monitor

April 16th, 2014 — by admin

The Christian Science Monitor, a U.S.-based international news publication, recently profiled Endeavor CEO Linda Rottenberg and the story of Endeavor, spotlighting the organization's journey and its r…

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