Our Entrepreneurs

Andres Alterini

Smowtion

Andres Alterini Andres Alterini
“I saw an opportunity to create a world-class online display ad business in Argentina.”
Country
Argentina
Industry
Technology
Employees
30
Year selected
2010
partners
Santiago Pinto, Mariano Elizari
Website

Company Snapshot

Three serial entrepreneurs are out to prove that global companies are made in Argentina. In 2008, Andres, Mariano, and Santiago founded Smowtion, an online display ad network that helps publishers monetize their content by using proprietary technology to connect advertisers (including Adidas and Unilever) to over 200 million unique internet users worldwide through its network of over 120,000 publishers (websites, blogs, social networks, etc.).

Smowtion differentiates itself with a unique value proposition: its network includes thousands of small, niche sites and blogs from over 140 countries that fall under the radar individually, but collectively account for a significant share of users. Its network reaches millions of users in the US, France, Spain, and across Latin America and the platform is available in eight languages including Russian, German and Dutch.

Endeavor and Smowtion

Among services received, the entrepreneurs have benefited from the Ernst & Young Fellows program.

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From the Entrepreneurship Blog

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Endeavor's Linda Rottenberg Highlights the Inclusive Power of Entrepreneurship for WEF 2015

January 26th, 2015 — by admin

As part of the World Economic Forum’s annual gathering in Davos, Linda Rottenberg, Endeavor co-founder and CEO, published an article assessing the state of inclusive entrepreneurship worldwide. The ar…

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In the news

Endeavor's Linda Rottenberg Highlights the Inclusive Power of Entrepreneurship for WEF 2015

January 26th, 2015 — by admin

As part of the World Economic Forum’s annual gathering in Davos, Linda Rottenberg, Endeavor co-founder and CEO, published an article assessing the state of inclusive entrepreneurship worldwide. The ar…

Read more

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