Our Entrepreneurs

Amr Shady

TA Telecom

Amr Shady Amr Shady

Impact metric

10M subscribers
“I saw an opportunity to become a top mobile platform in the Middle East.”
Country
Egypt
Industry
Technology
Employees
55
Year selected
2011
Website

Company Snapshot

TA Telecom, and its founder, Amr, are poised for exciting times. TA Telecom has been serving people’s “need to know” via mobile technology since 2000, when Egypt had but single-digit mobile penetration. The company’s first service was demographically-targeted, permission-based SMS advertising, which was pitched to consumers as a way to “be the first to know.”

In 2006, TA Telecom introduced BUZZ!, a content delivery platform that now specializes in the delivery of information services to mobile subscribers via SMS subscription services. By using innovative business models and user propositions, TA Telecom untapped the huge potential of subscription services in prepaid dominant markets. BUZZ! increases the revenue from subscription services for mobile operators and content providers 13 times in as little as 3 months.

With over a decade of experience in the VAS industry, TA Telecom is positioned to become MENA’s premier mobile platform for time- and location-specific content. TA Telecom is now offering its services in Egypt, UAE, Saudi Arabia, Nigeria and Afghanistan.

Endeavor and T.A. Telecom

Moving forward, Endeavor will provide support as the company scales and expands to different countries in the region.

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From the Entrepreneurship Blog

Events

Endeavor Entrepreneurs Spotlight Youth Employment at EY Strategic Growth Forum in Rome

April 24th, 2015 — by admin

At EY's first pan-Mediterranean Strategic Growth Forum in Rome, nearly 600 business executives, government leaders and entrepreneurs from across the globe came together to discuss the region's busines…

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In the news

Egypt's TA Telecom Wins Red Herring Top 100 Europe Award Recognizing Technology Innovation

April 23rd, 2015 — by admin

Egypt's TA Telecom, founded by entrepreneur Amr Shady, was honored with the Red Herring Top 100 Award, which acknowledges startups, scaleups and entrepreneurs that are transforming industries. Competi…

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