Act Two for Endeavor Entrepreneur Hakan Baş: Successful Online Fashion Site is a Hit in Turkey and Attracts a Major Global Investment
It is not unusual for Endeavor Entrepreneurs to start second and third companies but few have had such rapid success as Turkey’s Hakan Baş. Hakan had an early start with Endeavor, serving first as an intern with Endeavor Turkey before returning as an Entrepreneur candidate with electronic gaming leader Peak Games in 2011 at the Amman ISP. Hakan left Peak later that year to found Lidyana, an online shopping site that was named Turkey’s “hottest start-up” of 2012 by Wired magazine (UK edition). The site quickly became a successful player in Turkish e-commerce. Hakan recently attracted a significant investment round led by Germany’s Burda group, one of that region’s most important media conglomerates. Endeavor Catalyst also participated in the round, making Lidyana the donor fund’s ninth investment overall and fourth in Turkey.
“I take great pride and joy in being a part of the Endeavor community, and actively make an effort to bring in the Endeavor culture to all of my ventures,” said Hakan. “Having joined this family as an intern and being selected as an Endeavor Entrepreneur twice, I have more recently had an opportunity to serve as an Advisory Board member in Endeavor Turkey. The investment from the Catalyst Fund is yet another great milestone. I look forward to adding value to the ecosystem in line with Endeavor’s mission.”