High-Impact Entrepreneurship

Four Endeavor Entrepreneurs selected for Ernst & Young Entrepreneur of the Year Awards

Recently, Ernst & Young selected four Endeavor Entrepreneurs to receive 2011 Entrepreneur of the Year awards in several countries and categories. Ernst & Young began the Entrepreneur of the Year awards program in 1986 in a single Midwestern city; celebrating their 25th anniversary, the program has now expanded to 135 cities in 50 countries and presents awards to 900 of the world’s most innovative and successful entrepreneurs.

Learn more about the Endeavor Entrepreneurs selected:

2011 Ernst & Young Jordan Entrepreneur of the Year
Dr. Amjad Aryan: Pharmacy 1
Selected by Endeavor in 2009

Amjad has one clear goal: to turn Pharmacy 1 into the “CVS of the Middle East.” Recognizing the need for distinguished pharmaceutical health care and customer service in an environment characterized by a nonchalant attitude towards service and an antiquated view of the retail pharmacy profession, Amjad used his savings to open the first Pharmacy 1 in 2001 in Amman. Currently, the company is the leading retail pharmacy chain in the country, with over 45 branches, along with a branch in Saudi Arabia. The company has been able to capture a significant portion of the Jordanian market by basing its model around people, superior customer service, and solid business acumen.

For the Entrepreneur of the Year award, Amjad was selected from a competitive group of 12 Jordanian finalists representing nine companies. He will represent Jordan at the World Entrepreneur of the Year Awards, slated for June 2011 in Monte Carlo.


2011 Ernst & Young Entrepreneur of the Year: Brazil (Emerging category)
Daniel Wjuniski and Fernando Ortenblad: Minha Vida
Selected by Endeavor in 2009

In 2006 Daniel and Fernando founded Minha Vida, an online portal for health and wellness that includes a virtual library of more than 5,000 texts and guides written by physicians, medical associations, and universities. It has become the most popular portal for health and wellness in Brazil, with 6 million unique users per month and 10 million registered users. In 2010, its content was viewed by over 67 million people worldwide.

2011 Ernst & Young Entrepreneur of the Year: Argentina (Emerging category)
Adolfo Rouillon: Congelados del Sur
Selected by Endeavor in 2000

A serial entrepreneur, Adolfo won the Ernst & Young award for his Rosario-based company Congelados del Sur, which produces and markets frozen foods under the brand name Mondo Frizzata. Adolfo founded the company in 2007; that same year, Endeavor Argentina Board Member Eduardo Elsztain of CAP Ventures invested in the firm, marking the first time an Argentina-based VC fund invested in Argentine company.

Prior to Congelados del Sur, Adolfo co-founded Amtec, a leading Latin American software software company which specialized in the development of e-business solutions for medium to large companies. By 2000, Amtec was acquired by Neoris, the IT arm of Cemex (NYSE:CX). Neoris has become the fourth largest IT consulting firm in Latin America with clients such as Cargill, Dreyfus, OSDE and Novartis.

A warm congratulations to all four Endeavor Entrepreneurs!

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